The demand for online shopping isn't decreasing, and there are an expanding variety of platforms available to let people set up an online store.
Efficiency is therefore more important than ever. Sellers may manage their business more effectively with the use of specialised ecommerce platforms like Shopify. It doesn't matter if they only have a few physical stores or limited online sales platforms, the Shopify platform is a flexible option for retailers.
What about larger businesses whose needs go beyond what Shopify offers in terms of services? Or businesses that are mostly "brick-and-mortar" in nature?
Online sellers who oversee a large network of locations could require additional technologies. They might need more than what the standard Shopify platform provides for their complex transactions. To meet the needs of these more substantial users, such as ecommerce stores that operate at higher degrees of complexity, Shopify Plus was created. It includes solutions for managing continuing business growth while integrating, automating, and streamlining e-commerce operations and transactions.
Let's look at some of the advantages of Shopify Plus for business users and when you should think about switching your Shopify Plan from your Basic account to Shopify Plus.
What exactly is Shopify Plus?
The advantages of Shopify Plus go beyond its improved e-commerce functionality. Upgrading offers a robust cross-platform and integrated omnichannel purchasing experience. These include third-party, desktop, and mobile applications.
The Shopify Plus version gives users the ability to easily scale operations on a worldwide scale. When expanding operations to new nations, this is priceless. Additionally, it facilitates flexible inventory and customer management when integrated with pre-existing ERP and CRM systems.
Other user experience improvements are also included. One of these is a seamless transition between offline and online points of sale. Shopping carts can be modified to provide a wholly unique user checkout experience.
Sellers can convert manual operations into time-saving automated ones using "Shopify Flow." This system, which is only available with Shopify Plus, is used to manage numerous intricate workflows. Messages can be sent automatically and alerts can be set up across external project management applications. These technologies come in the form of Slack, Trello, and Asana, among others.
Interactions with clients are very simple to control. Shopify Plus has automated systems that can handle and react to consumer requests. Negative reviews can be handled, and even customer management capabilities can be enhanced. To improve the customer experience, retailers might create automated email messages. Everything from price notifications to exclusive offers can be sent by them.
In addition, Shopify offers trusted and high-quality apps that are Shopify Plus certified.
When should you upgrade to Shopify Plus
If your Shopify store business is growing quickly, you may have thought about moving from Shopify to Shopify Plus. Even though a Shopify Plus plan has a lot of tools and automation options, you might not be sure if it will really help your online store.
Shopify Plus Pricing
When sellers think about upgrading to Shopify Plus, they probably think about the price first. It's true that the price might be a reason why they don't make the switch. As an e-commerce site, Shopify has plans that range from $29 per month to $299 per month for the "Advanced Plan."
On the other hand, the least you can expect to pay for Shopify Plus is $2000. When a store's annual sales go over $800,000, the Shopify Plus fee changes to 0.25% of the store's monthly sales.
In addition to the annual fee for upgrading to Shopify Plus, there are also fees for things like:
- Credit Card Processing
In general, an online shop will need to make a lot of money every year to be worth Shopify Plus. For the best return on investment, businesses will need to make at least $1 million in sales. Most of the costs for Shopify Plus can't be changed. However, some businesses may be able to negotiate credit card processing fees based on how many sales they process.
The cost of an app will vary depending on the app and the service it offers. Many applications are Shopify Plus certified, giving retailers the peace of mind that they work well with all of Shopify's features. Although Shopify Plus is more expensive and targeted towards larger e-commerce operators, it offers a more comprehensive set of capabilities than competing platforms. This is especially true for e-commerce businesses interested in international expansion.
These businesses will profit from regional Shopify Plus capabilities like multi-currency transactions.
Shopify Plus benefits
Larger online stores are intended to benefit from the features of Shopify Plus. It offers these sellers numerous advantages while facilitating continuing expansion and scalability.
Here are some other advantages of Shopify Plus that business owners might expect:
- Omnichannel marketing
- Capability for both foreign and multiple currencies.
- A cross-device feature that works on desktop, mobile, and third-party apps.
- Process workflow automation
- Customised checkout
- Transactional and customer analytics are included in in-depth analytics.
- A Script Editor is available. You may run custom code and write your own scripts.
- Simple control of pricing, promotions, and customer interactions.
- Selling across channels on websites like eBay or Etsy.
- 24-hour assistance
In addition, Shopify Plus offers more training resources and assistance at a higher level. They are frequently regarded as superior to other e-commerce platforms. End-to-end support is provided by Shopify Plus Experts, and the Shopify Plus Academy has a sizable library. You can access all of the training materials, including workshops, at any time. They are incredibly helpful for retailers who require guidance and support throughout their online journey.
Having the ability to scale and grow is one of Shopify Plus's main advantages. Businesses that are expanding swiftly or relocating between regions benefit immensely from it. Shopify Plus guarantees that it can manage even unpredictable traffic volumes, such as those associated with Black Friday sales or the Christmas season.
How to migrate to Shopify Plus
Migrating to Shopify Plus can look like a hard thing to do. It may require up to 18 months to transfer an e-commerce business from one platform to another. But Shopify says it will be done in 90 days or less. Shopify is so sure of its platform that it will help qualified sellers move their stores for free.
Owners of online stores can easily change their store without suffering a loss of customers. With a Shopify Plus upgrade, complimentary migration services are offered, the shift can happen while testing, setting up security, and paying for hosting are ongoing. However, it's important to remember that there are still monthly costs of $2000 or 0.25% of monthly transactions.
A passionate Launch Engineer aids in the procedure. Merchants may properly construct and grow their e-commerce platforms in order to avoid future time-consuming and expensive rebuilds.
The Shopify team offers the ease of integrated hosting and enhanced security measures. They also take care of any significant upgrades and solutions. However, owners of businesses or their staff can make minor adjustments and adaptations. This reduces the need for pricey outsourcing while also saving time and money.
Information is easily migrated to the new Shopify Plus platform thanks to data migration tools. Information on order processing, sales, inventory, and products may be transferred and shared with ease. This happens without posing a threat to the loss of any important historical and analytical data. Data including current transactional information, consumer behaviour, retail efficiency, and sales information are also included.
Making data-driven decisions is possible with the assistance of Shopify Plus' analytics. These often provide an effect on how well online stores operate and develop in the future. Additionally, dashboards like Google Analytics and other data reporting platforms can be integrated with Shopify Plus' analytics. This makes it easier to view precise behavioural information and track conversions, cart abandonment, and other actions.
Big brands are saved from having to find their own growth and multi-regional storefront solution by enterprise solutions like Shopify Plus. Typically, these involve pricey options like hiring a team or contracting with high-priced website designers to construct online stores.
When compared to other e-commerce systems, Shopify Plus offers a rather inexpensive choice, even at $2000 per month. Shopify Plus has a wide range of significant features and integrations that provide sellers access to a comprehensive set of e-commerce capabilities that are difficult for independent design solutions to match.
More significantly, merchants considering a Shopify Plus migration will want a platform with comparable power. With Shopify Plus, Uncover Commerce smoothly integrates, taking advantage of its sophisticated features while also offering many of its