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V-Raptor

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Project Details
Areas of work
Apps
Design
Development
Integrations
Shopify
Strategy
Industry
Clothing
Background
Uncover premium activewear with a new Shopify store experience
V-Raptor is a fresh fitness clothing company based in Glasgow, shipping to customers across the UK. It was founded with the desire to create activewear clothing that is not only comfortable but made with long-lasting quality in mind to support all fitness journeys.
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Challenge
The quality and premium shopping experience is at the heart of everything V-Raptor does. In the sports apparel industry, the significance of first impressions cannot be overstated and the impact of creating an effortless customer experience leads to a successful eCommerce store.
Our Solution
We set out a goal to create an eCommerce experience that matched the long-lasting quality that V-Raptor customers value

New Shopify store

Developing a full Shopify theme that represents the brand, offers clear navigation between men's and women's categories, responsive browsing experience with integrated reviews app and promotional banners.

Custom  colour variant cards

Implementing a custom variant selection functionality with images for each product page. This is done to enhance the shopping experience and gave customers a much better visual representation of the products they are browsing and will purchase.

Our Results
V-Raptor’s launch was an overall success. A quality, easy to use store meant that customers were more engaging, which boosted the conversion of the site

Increased Traffic

The correct Shopify store set-up with detailed product description has resulted in Google being the no.1 traffic source without any paid advertising.

Features

Automated review collection feature resulted in over 86% of purchased products being reviewed.

Customer Experience

User-centered design implementation resulted in receiving feedback from their customers highlighting their website as a ‘smooth shopping experience'

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We continue working closely to improve their Shopify store experience as they grow their product range.

Our Reviews
"They provided us with excellent service and were very responsive."
Eve MacFarlane
Founder, Argyll Coffee Roasters
Our Reviews
They took the time to study our current setup and put forward a suitable solution
Peter Kenny /
Managing Director,
Ideal Textiles
Our Reviews
Project management style has been professional, transparent and collaborative
Emma McConalogue /
Founder, Kesero
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